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By Peter Dauvergne

Over the final fifty years, environmentalism has emerged as a transparent counterforce to the environmental destruction because of industrialization, colonialism, and globalization. Activists and policymakers have fought not easy to make the earth a greater position to stay. yet has the environmental flow really caused significant growth towards international sustainability? indicators of world "unsustainability" are in every single place, from reducing biodiversity to shortage of clean water to gradually emerging greenhouse fuel emissions. in the meantime, as Peter Dauvergne issues out during this provocative booklet, the environmental circulation is more and more ruled via the environmentalism of the wealthy -- diverted into eco-business, eco-consumption, wasteland renovation, strength potency, and recycling. whereas it truly is stable that, for instance, Barbie dolls' packaging now not depletes Indonesian rainforest, and that Toyota Highlanders can be found as hybrids, none of this will get on the resource of the present sustainability problem. extra eco-products can simply suggest extra company gains, intake, and waste.Dauvergne examines extraction booms that go away constructing international locations bad and environmentally devastated -- with the ruination of the South Pacific island of Nauru a for instance; the struggles opposed to intake inequities of brave activists like Bruno Manser, who labored with indigenous humans to aim to avoid wasting the rainforests of Borneo; and the producing of monstrous markets for nondurable goods--for instance, convincing mom and dad in China that disposable diapers made for fitter and smarter babies.Dauvergne unearths why a world political financial system of ever extra -- extra progress, extra revenues, extra intake -- is swamping environmental profits. Environmentalism of the wealthy does little to lead to the sweeping institutional swap essential to make growth towards worldwide sustainability.

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